Being Danny s Best Man - 937 Words

Good afternoon Ladies and Gentlemen. For those of you that don t know me, my name s Tyler, and I ve had the privilege of being Danny’s best man. I hope you ve all enjoyed the day so far, and I think you ll all agree... at the church today the bride looked absolutely stunning! Firstly a few thank-yous I have been asked to make. Firstly, to all who have helped in the service, and this lovely party. Whether you have brought food, or helped decorate this place, or just come to support the happy couple, thank you. Secondly to the bridesmaids, you have done a magnificent job helping the bride today, and you all look amazing, so a big thanks to you too. Finally Tom would like me to thank his beautiful new wife for turning up today. I saw him this morning when he was worrying, and it wasn t a pretty sight. He has asked me to tell you how happy you have made him by becoming his wife, something that I am sure he will go into in more detail in his speech, but still, thank you. When Danny asked me to be his best man, part of me was honored, part of me was terrified, but mostly I was laughing that he’s finally admitting what we’ve known all along, that I am, in fact, better than him. Having never been a best man before, I had to spend several hours surfing the Internet to try and find out exactly what my duties would be. So apparently the most important thing I had to do was make sure Danny got to the church on time, looking presentable, clean-cut and sober. Some of you may haveShow MoreRelatedEssay on Marcus Luttrell: IB Learner Profile586 Words   |  3 Pageshero that brought hope back to all SEAL/S members. He was awarded the Navy Cross for combat heroism in 2006 by President Bush. While fighting for our country, his whole SEAL/S team was killed right before his eyes. Missing in action for five days, he was badly hurt and was cared for by the Pashtuns. Marcus displays a variety of the IB Learner Profile such as; caring, knowledgeable, and principled. Being a caring person is one of the many traits that SEAL/S members must possess. Since the very firstRead MoreA Brief Look at Stephen King751 Words   |  3 Pagesinfluential author of the present day. His novels have given reader thrills and chills since the 1980s. Most people view Stephen King as America’s greatest horror writer, but he also explores the idea of identity and the American condition in the 1980’s. On September 21, 1947 Nellie Ruth King and Donald Edwin King gave birth to their son Stephen in Portland Maine. While King was still very young, his parents separated. King graduated from Lisbon Falls High School in the class of 1966. From thereRead MoreLone Survivor : The Eyewitness Account Of Operation1493 Words   |  6 PagesBilly Shelton. Both brothers attended Sam Houston State University, and went on to join the Navy SEALs. Luttrell joined the Navy in 1999 where he began Basic Underwater Demolition/SEAL (BUD/S) training with Class 226 in Coronado, California. Due to a leg injury, he graduated with Class 228 in 2000. After BUD/S, he trained at Army Jump School, SEAL Qualification Training, and Special Operations Combat Medic courses before finally completing his training. After he was discharged from the Navy, heRead MoreAnalysis Of The Movie Dime 960 Words   |  4 Pagesborn in Texas. He is the youngest of three. Tanner has two older sisters named Ariel, 29 and Sandy, 33. Tanner says ever since he can remember he always felt neglected by his family especially from his father. Tanners father Mike was a very strict man who showed no affection towards him. Despite having a strict image, his father was an alcoholic who would let his frustrations out on his mother. He experienced watching his father beat up his mother while he was growing up. His mother Teresa was anRead MoreThe Parent Child Relationship2244 Words   |  9 Pagessuffering or helpful and harmonised such as the ones in Stephen King s The Shining. They can be represented as a form of unconditional love, involving sometimes to risk one of the parent s life and to brave dangers like in Joseph Sheridan Le Fanu s Carmilla. They can be completely omnipresent and terrible like the ones in Mary Shelly s Frankenstein or they can be very confusing as it is the case in John Ajvide Lindqvist s Let the Right One In. By studying the representations of the relationshipsRead MoreThe Business E thic Of The Movie Blood Diamond881 Words   |  4 Pages In Africa, diamond are usually being traded in transaction for people life which are used in civil wars, and wicked military in unstable countries in Africa. Because of the barbarity of wars financed by illegal diamond trade, It has been broadcast the diamond trade has become a poorly regulated business. These stones are call blood diamond. The reason they name it blood diamond because it is stone that people sacrifices their life’s for. You do realize that a diamond you may buy at storeRead MoreBarracuda, By Christos Tsiolkas And Butterfly1995 Words   |  8 Pagesfourteen year old Danny Kelly as he journeys through adolescence and reaches adulthood. The story is told through non-linear narrative, jumping from first to second person; from Danny to Dan, from child to man. Danny is a gifted swimmer, accepted into a prestigious private school on a sports scholarship. He immediately feels out of place among his peers – at fourteen, Danny is competitive and angry and has a great desire to be the strongest, the fastest, the best. At first it seems Danny s sense of displacementRead MoreDon t Cry By Martin Luther King Jr.1110 Words   |  5 Pagessimply think it’s a blessing that there is no school, who are completely oblivious to the oppression that African Americans faced and continue to face today. White suburban children have probably never heard of the Little Rock Nine. If they have, it s because they had to learn about it or take an F. White suburban kids will never face the hatred and discrimination that Melba or the rest of the Little Rock Nine encountered. In the book Warriors Don’t Cry Melba and the rest of the Little Rock Nine hadRead MoreAmerican History X - Paper 21730 Words   |  7 PagesBrittany Camacho Cultural Anthropology American History X â€Å"I hate anyone that is not white Protestant,† begins Danny Vinyard, the brother of a former neo Nazi skinhead. American History X offers opinions from two sides through one character, the ex-neo Nazi Derek, and the post-prison-reformed Derek. The post-prison-formed Derek serves as a vision of hope for present time. This powerful movie not only depicts the most disturbing aspects of racism, but also shows how close racism is to the middle-classRead MoreArgument Essay Random Drug Testing859 Words   |  4 PagesARGUMENT ESSAY RANDOM DRUG TESTING Drug abuse has always been a very delicate question as it always it deals with the health, well-being and even lives of human beings belonging to any country. Many people have argued that mandatory drug testing is a violation of their civil rights guaranteed by the Constitution. The Fourth Amendment grants you the right against unreasonable searches and seizures, otherwise known as a persons right to privacy. However, employers have the right to know whether

Social Phobia And Social Anxiety Disorder Essay - 1730 Words

Social Phobia, also called social anxiety disorder (SAD), is one of the most common, but misconstrued mental health problems in society. According to the Anxiety and Depression Association of America (ADAA), over 15 million adults suffer from the disorder. First appearing in the DSM-III as Social Phobia, and later in the DSM-IV as Social Anxiety Disorder, this newly established disorder denotes afflicting stress and anxiety associated with social situations (Zakri 677). According to James W. Jefferson, two forms of Social phobia exist: specific and generalized. Specific social phobia indicates anxiety limited to few performance situations, while generalized indicates anxiety in all social situations (Jefferson). Many people often interchangeably link this disorder to shyness––a personality trait. However, although they have striking similarities, the two are divergent. To begin with, SAD has an extensive etiology ranging from multiple factors. Furthermore, symptoms of v arious aspects accompany SAD. Moreover, SAD has detrimental impacts affecting quality of life. Lastly, SAD has numerous methods of treatment. Social Phobia is prevalent in both women and men beginning at the onset of puberty (ADAA). What is the etiology of Social Phobia? James Jefferson describes the causes of SAD as â€Å"enigmatic†. In other words, researchers have not yet established the causes of SAD. Nevertheless, theories of its roots surround SAD. Social phobia has an extensive etiology ranging fromShow MoreRelatedSocial Anxiety Disorder : Social Phobia Disorder1654 Words   |  7 PagesSocial anxiety is â€Å"a fear of humiliation or of being judged by others, and an avoidance of social situations where attention centers on the individual† (Martis). According to the Social Anxiety Institute, social anxiety has become the third largest psychological disorder, following depression and alcoholism (Richards). Commonly, victims of this social phobia have problems pursuing social environments, interactions, and relationships (â€Å"Social Anxiety Disorder†). The failure to fulfill daily requirementsRead MoreSocial Phobia Or Social Anxiety Disorder1003 Words   |  5 PagesSocial phobia o r social anxiety disorder (SAD), and Avoidant personality disorder (AVPD) are both characterized by having significant interference in social situations. This essay will focus on a cognitive view to explain the similarities and differences between them. Lifetime prevalence of SAD fall between 5%-13% (Furmark, 2002; Grant et al., 2005), and 0.5%-5% for AVPD (Torgersen, Kringlen, Cramer, 2001; and Grant, Stinson, Dawson, Chou, Ruan, 2005) (as cited in Hummelen, Wilberg, PedersonRead MoreSocial Phobia Disorder And Social Anxiety Disorder Essay809 Words   |  4 Pagesuncomfortable events that include social interaction. Nerves can sometimes trigger anxiety during classroom interactions, job interviews, or other social events. It is almost normal to stand in front of a crowd and feel like you’re being judged constantly and tremble. There is a major difference between nerves and an anxiety disorder. When someone sufferers with social anxiety, they normally avoid situations that allow them to feel judged by others. I believe that social phobia can be resolved in some individualsRead MoreSocial Anxiety Disorder ( Social Phobia )1823 Words   |  8 Pagesbeing shy. If a child is avoiding social interaction or staying in a quiet place to escape embarrassment, they might be experiencing Social Anxiety Disorder. Other symptoms of Social Anxiety Disorder are sweating, has a racing heart, has shortness of breath, or being scared of other people that may be thinking about you being nervous then that child might be experiencing Social Anxiety Disorder. Social Anxiety Disorder, also known as Social Phobia, is a disorder that people generally experienceRead MoreSocial anxiety (or social phobia) is a disorder that alienates people and causes them to avoid600 Words   |  3 PagesSocial anxiety (or social phobia) is a disorder that alienates people and causes them to avoid social situations at all costs. It is described by the National Institute of Mental Health as â€Å"a strong fear of being judged by others and of being embarrassed (NIMH).† This means that people with this disorder have a fear of people’s thoughts and as a result will try to isolate themselves from others. Social anxiety has a ver y large limit as to the things that can trigger it. It can go from the simplestRead MoreSocial Anxiety Disorder And Social Phobia1803 Words   |  8 Pages Social anxiety disorder or social phobia, is can be progressively debilitating condition which may affect individuals for the duration of their lives and with low rates of recovery among patients (Chartier, Hazen, Stein, M.B, 1998). Studies have shown that the disorder has an early onset with symptoms manifesting on average at age 16 in most adolescents. Social anxiety disorder features intense feelings of irrational fear of possible embarrassment and scrutiny of others during social situationsRead MoreEssay on Social Phobia Disorder1149 Words   |  5 PagesSocial Phobia Social phobia is a kind of disorder, which involves fear regarding societal situations and accomplishable destructive criticism. Social phobia is the greatest general psychiatric problem in epidemiological examination, with estimation of life time occurrence in western circle as more as 16%. Common phobia generally come out in adolescence and is associated with deep distress, destruction and comorbid problem. Females in clinical trials are higher possible than males to social anxietyRead MoreSymptoms And Symptoms Of Anxiety Disorders1262 Words   |  6 Pagessociety anxiety plays a huge role in our daily lives. Imagine being in front of a crowd of people feeling nervous, anxious, and even avoiding eye contact? Many people experience these symptoms of anxiety. There are many different types of anxiety disorders. Catching early signs of complications can lead to better treatment and acknowledgment. Gaining knowledge about anxiety and some of the different types of Anxiety Disorders, l ike Obsessive Compulsive Disorder and Generalized Anxiety Disorder can beRead MoreEssay on Anxiety Disorder and the Different Types677 Words   |  3 PagesAnxiety is the most common type of psychiatric diagnosis and brings together several disorders. These disorders cause fear, worry, panic and apprehension. Anxiety is different from fear to the extent that it is a reaction to an anticipated problem and fear is a reaction to a present problem or danger. The fear, worry, panic and apprehension caused by anxiety disorders are out of proportion. People suffering from an anxiety disorder have difficulties coping with certain situations in life; anxietyRead MoreThe History of Phobias Essay1117 Words   |  5 PagesPhobias have been in existence for many years. Phobias date back to the works of Hippocrates, a prehistoric Greek physician (Korgeski, 2009). The works of Hippocrates are still debated today. In The Seventh Book of Epidemics, one of the publications by Hippocrates, he studi ed an individual and he interpreted a condition that the person portrayed. The results of the observation were that the individual was petrified of the sound of a flute, if he wasn’t intoxicated. He noticed the individual was

Intercity Bus Service Management

Question: Write an essay on Intercity Bus Service? Answer: Introduction Intercity Bus Service is a growing industry in the current market. A proper marketing strategy is very necessary for transport organization. Thus this report is a marketing analysis of Intercity Bus Service. 7P marketing mix provides a basic overview of the marketing strategy of the organization. Location, Service cape, style of service and staffing provides the location selection strategy, service overview and staff selection and task assigning process of the organization. Rest part of the report creates basis for marketing communication plan. 7P marketing mix Product Product mix includes the development of plan for the right product according to the needs and requirements of the customers. Organization provides various types of bus services in the market. These services can be divided into various categories like A.C. and non A.C. buses, sleeper and non- sleeper buses. Each type of bus is for specific purpose like A.C. buses are for increasing the comfort of the customer. Rich class people like to travel in the A.C. buses while non A.C. buses are for reducing the fairs mainly for middle class people. Sleeper buses are for the long routes and non- sleeper buses are for the small routes. Intercity transport service also provides the facility of luggage booking (Sharma, 2005). Customers can send their parcels in the buses. Place Intercity bus service has a wide transportation channel. It mainly targets the large cities. Most of the buses of Intercity Bus Service start from a large city and cover the small villages also. In small villages it works on franchisee basis while it has its own offices in large city (Kamane, 2012). Intercity Bus service chooses the main market as its office location so that customer can reach the office easily. It also provides the online booking facility to the customers so that customers can book their seats from their home. Price Intercity provides its services in various ranges according to the chosen services. The price of tickets for A.C. bus is comparatively more than the price of Non A.C. buses. Prices also depend on the distance of travel. More the distance, more will be the prices. Non- Sleeper buses will only contain the sittings while sleeper buses contain three types of seats sitting, single sleeper and double sleeper. Prices for sitting seats of both sleeper and non- sleeper are same while the prices of double sleeper is more than the sitting seats and prices of single sleeper is more than the double sleeper comparatively. There are only slight differences in the prices of single and double sleeper. Promotion The promotion mix of Intercity Bus Service can be categorised into three categories Advertisement, sales promotion and telemarketing. It uses various ways to advertise their services in the market. Organization believes in latest trend of advertising like online advertisement, hoardings, providing advertisement on television channels etc. Organization gives more priority to online advertisement as this is more effective and efficient source of advertisement in current time. Sales promotion includes two ways of sales promotions providing discounts and organizing tours and packages. Generally Intercity Bus Service provides 66% discounts to students, 50% discount to the senior citizens and 75% discounts to handicapped people (Haider, 2013). Organization provides the monthly pass facility to the customers which needs to travel on daily basis. It also provides attractive discounts on special occasions. Intercity Bus Service also organizes various holiday tours for promotion. For telemarketing promotion, organization owned a toll free number which can be used by the consumers for various purposes like enquiry, complaint and ticket booking. This telemarketing service remains open for 24 hours. People People is also an important marketing mix. There are various types of people associated in the overall process of the Intercity Bus service. Manager at each office which handles the employees and customers from the particular office, employees that book the tickets, conductors and drivers are the main actors of overall process (Economist, 2013). Marketing manager manages the marketing of the organization in that particular area. Server man manages the all details related to the server e. Process manager develops all the strategies related to departure of buses etc. Thus the above people manage the whole process of Intercity Bus service. Process The process starts with the reservation of tickets and ends on the customers feedback after reaching to its destination. The first part of the process is reservation of tickets; Intercity Bus Service provides three ways of booking the seat online booking, office booking and booking on telephone. Online booking can be done from the website of Intercity Bus Service. For office booking customer needs to visit the office and book their tickets. For booking on telephone consumer need to use the toll free number of the organization and book their ticket (Sharma, 2005). The second part of the process is boarding on bus. Customer need to arrive at the office of the organization half hour before the departure time of the bus. Conductor will check the ticket and helps in taking their respective seats. After reaching to the destination customer need s to fill a feedback form according to their travelling experiences with the Intercity Bus service. Physical Evidence Physical evidence describes the surroundings where customer and service industry interact with each other and service is delivered to the consumers by the service providers. Ticket counters of the intercity bus have extreme space with chairs in fixed in the line so that customers can purchase tickets comfortably even after a huge gathering at the ticket counter. There are more than three ticket counters at every bus stand to maintain the high gathering (Ritson, 2013). Intercity bus service has the luxury buses with rich interior and highly comfortable seats including all the safety equipment required in case of emergency. The buses used to be clean well after every ride. Location, Services cape, Style of Service and Staffing For location part organization targets the big cities. It runs the between the two large cities and covers all the villages between those cities according to the shortest routes. Intercity Bus Service locates various offices in single large city but the bus is departed from the location where all the people can reach easily. More than one location in single city helps in attracting the more consumers from the market. Service cape is related to the environment in which consumer and service provider interact with each other and provide their services. Intercity Bus service provides a cool and calm environment to the consumers. Various facilities have been provided by the organization to provide quality service to the consumers (Lee, 2009). Luxury buses are designed by considering various small facilities which provide comfort to the consumers. Thus this enhances the positive customer experience of consumers with the Intercity Bus Services. As the style of service is considered, this includes the data related to what types of services are provided by the organization and how organization provides these services to their customer. Organization practise to provide customer centred quality service to consumers for attracting mare customers towards the organization (Pathak, 2011). The moto of Intercity Bus Service is to make the journey comfortable by providing the best services to the consumers. Intercity Bus Service is famous for its high quality luxury and comfortable services in the market. Staffing is one of the most important parts of the organization. It creates the base for overall process of the transportation. Staffing includes various processes like recruitment of the various staff and assigning them their task according to their skills and efficiency. The most important task of transport organization is the recruitment of skilled and experienced drivers. Organization used to recruit the drivers on the basis of driving test. Various types of cautions used to be performed while recruiting the driver like checking of proper certificates and driving licences etc (Maheshwari, 2012) These drivers are put on training of one month with the experienced drivers for one month. Other staffs are recruited on the basis of their experience and qualification required by the organization and that recruited staffs is assigned the task according to the requirement of the organization and skills of the employees. Method to monitor service quality Managing quality of the service is an important task of the organization. For managing the quality of the service it is important to monitor the services after specific period. The services of the organization can be divided into three parts reservation of tickets, boarding and de- boarding of the consumers and after service process. A testing team for each process is assigned to monitor the quality of the services (CAAD, 2014). These teams also provide the suggestion for improvement in the quality of the services provided by the organization. For managing reservation process the team will monitor the online reservation process, office reservation process and telephone reservation process. Online reservation process will include the monitoring the best technology available in the market which can be embedded in the online reservation site of the organization for improving the customer experience of online booking of tickets (Perreau, 2013). Telephone reservation monitoring will include the checking of proper working of the reservation extension and the proper working of toll free number. This will also include the process that can be embedded in the telephone booking of tickets for improving the customer experience of ticket booking. The boarding and de-boarding monitoring of services includes the improvement in the traveling services for the consumers like buses should be cleaned after every ride, all the seats of the buses should be checked after every ride, if there is any defect in any of the seat of the bus than that seat is replaced immediately (Alipore, 2011). Buses are tested after every ride, experience of the drivers help in checking the condition of bus. Every bus is serviced afte4r one month of ride and recycled after three years. The after service process is very important for maintaining the quality of the services. Feedback of the customer is the most important part of monitoring all the services provided by the organization. It helps in deep monitoring of the services. Customers suggestion after taking the services of the organization creates a great scope for improvement in the services. Marketing Information Marketing information include the management of existing customers, managing the database and collection of feedback from the consumers. It is more important to managing the existing customers than adding new customers in the database of the organization (Bordan, 1965). Thus Intercity Bus Service has a separate team to create various strategies for retaining the existing customers in the market. For this a separate database has been constructed by the organization which includes the various details like name, address, email address, phone number is managed. A proper communication is established with those customers, this connection system helps in convincing and retaining the existing customers in the market. Organization also provides various facilities to its permanent customers in terms of special discounts in ticket fairs and special tours organized by the organization. Feedback system is one of the most important parts of the organization as it helps in monitoring the quality of the services. A special team has been created by the Intercity Bus Service which tracks the overall feedback process. The main source of feedback is online. A separate page has been prepared on the website of the organization which accepts the feedback by the customer. A special extension has also been provided on the toll free number. Customer can fill the feedback form after completing their journey. Methods to earn customer loyalty Earning customer loyalty is one of the important processes of any organization. It is very tough to earn the customer loyalty and trust by the organization. Philosophically customers are very sensitive towards the services for which they pay money. If they dont get the proper services as they expected, it creates a negative impact on the consumers (Ghemawat, 2007). First of all customers are very sensitive about the payment process. Organization has a very safe payment process. For online booking Intercity bus service provides both online and offline payment facility to the consumers. Consumers can pay through their debit card, credit card or net banking or customer can pay for the ticket at the time of boarding. Secondly organization promotes only those services that organization can provide easily and efficiently to their customers. Organization understands the fact that if the customer doesnt get what they had seen the brochure or advertisement than it creates a negative impact on the consumers. Thus organization promotes only those facilities that it can provide efficiently. Mistake can be done anyone these mistakes can create a negative impact if not managed properly. For this organization has separate customer handling team that handles the customer queries and complaints efficiently. Thus by the above process organization earns the customer loyalty in the market. Staff guidelines for Handling Customers It is staff of the organization that can create or destroy reputation of the organization in the market. Thus a proper guideline for the staff is very necessary. Each type of staff should have different sets of guidelines. These guidelines should be customer centred. The driver should be provided strict guidelines for safe driving. Similarly conductor of bus handles the customers in the bus. Thus the customer should provide the guidelines related to safety and security so that he can explain the safety guidelines to the customers in case of any emergency (MSI, 2012). The customer handling guidelines should also be provided to the conductor like proper checking of tickets, guiding with their seats etc. Similarly ticket booker and the customer query and complaints handling staff should be provided guidelines for well behaving with the customers. Thus above guidelines to the staff help in managing the proper communication and interaction with the customers. Customer Communication Plan Customer communication plan is also an important factor which if implemented properly enhances the growth of the organization multiple times. Thus organization uses the current trends and latest technology to communicate with the customers. Social media is the great source of communication with the consumers. According to the statistics online social media covers more than 50% of the world. This is also an effective and efficient way connecting with the consumers. Facebook alone covers more than 50% of the overall population of the world (Forbes, 2014). Facebook status update, photos etc. services helps in communicating with the consumers. Twitter is also an effective source of communicating with customers. Tweets on twitter help in reaching a large number of people not only in a single city but also worldwide. YouTube Video sharing is also an effective way of reaching to maximum number of people. Uploading video about various processes and facilities on the YouTube channel creates a great understanding about the services of organization. The other communication plans will include the seminars, malls, surveys, banners, hoardings, television advertisement etc. A seminar is also an effective way for communicating with people. Various people used to visit malls on daily basis, thus various types of activities in the malls help in reaching more people. The overall communication plan of the organization is as follows. Activity Time Period Facebook campaign by creating Facebook page on the platform 6 months YouTube campaigns uploading video after specific period 6 months Twitter campaign managing Twitter page for reaching large number of people 3 months Email Communication to nearly 10000 users 2 months SEO marketing 5 months Hoardings 6 months Seminars in various cities 12 months Conclusion Intercity Bus service provides various types of transportation services to its consumers like A.C. and non A.C. buses, sleeper and non-sleeper buses according to the needs and requirements of the consumers. Thus the prices of the services also vary according to these services. Organization believes in online source for marketing in the market thus putted the online sources at the centre of market communication plan. References Kamane, Kanish (2012). 7Ps in Transport Sector [online]. Available From: https://www.slideshare.net/kanishkamane/7ps-in-trasportation-sector-14821147 [Accessed: 28th April 2015]. Haider, Ali (2013). Transportation service marketing fast treavels [online]. Available From: https://www.slideshare.net/AliHaider2/transportation-service-marketing-fast-travels [Accessed: 28th April 2015]. CAAD (2014). Integrate Marketing evaluation [online]. Available From: https://www.caad.au.edu/attachments/article/43/Class%2015-Evaluation.pdf [Accessed: Accessed: 28th April 2015]. Forbes(2014). Watch out Facebook with Google + #2 and YouTube at #3 [online]. Available From: https://www.forbes.com/sites/anthonykosner/2013/01/26/watch-out-facebook-with-google-at-2-and-youtube-at-3-google-inc-could-catch-up/ [Accessed: 28th April 2015]. Maheshwari, Rajendra (2012). Marketing Management. 1st ed. New Delhi: International BookHouse Sharma, H. (2005). Services Marketing mix. 15(6) p. 456- 470. Lee, C. (2009). A Review of Marketing mix: 4Ps or Mor? International journal of marketing studies, 12(2)p. 2-6. Alipour, M. (2011). The role of service marketing mix and its its impact. 134(1) p. 73-77. Bordan, N. (1965). The concept of markting mix. Science in marketing,23 (12)p. 386-397. Ghemawat, Panus by the above process organization earns the customety equipment required in case of Conclusionstomers so that customers can book their seats frokaj (2007). Managing Differences, The central challenge of global strategy [online]. 1 (3) p. 12 Available From: https://mbi.dirkjanswagerman.nl/static/files/MBI/Module%2021/Managing_Differences.pdf [Accessed: 28th April 2015]. MSI. (2012). Sourier Services. MSI, 1-13. Perreau, fanny (2013). The forces that drive consumer behaviour [online] Available From: https://theconsumerfactor.com/en/wp-content/uploads/sites/2/2013/12/The-forces-that-drive-consumer-behavior-Fanny-Perreau-TheConsumerFactor.pdf [Accessed: 28th April 2015]. Pathak, Raj (2011). Marketing mix- An overview of marketing strategy [online]. Available From https://www.academia.edu/5249311/4.0_Marketing_Mix_An_Overview_of_Implementation_of_Marketing_Strategies [Accessed: 28th April 2015]. Ritson, Neil (2013) Strategic management. 1st edition, :Bookboon publications. Economist (2013). Here There and everywhere [online]. 1 (1) p.1-2 Available From: https://www.economist.com/sites/default/files/20130119_offshoring_davos.pdf [Accessed: 28th April 2015].

Modern Era Essays - Age Of Enlightenment, Historiography

Modern Era Alan Catic (CPO #119) History 262 History of Civilization II Professor Jim Halverson May 12, 2000 FINAL EXAM The modern era began with the Enlightenment of the eighteenth century and accelerated through the first half of the twentieth century. Although this span of time included many dissenting voices, in general it could be described as an Age of Scientific Reason. The premodern classicists of Greece, Rome, and the Middle Ages, of course, developed reason, to dizzying heights. Science had its origins among Bible-believing Christians of the seventeenth century. But the scientific reason of modernism excluded on principle everything that could not be seen, measured, and empirically analyzed. Revelation was ruled out as a means of knowledge, and belief in a supernatural realm that transcended the visible universe was dismissed as primitive superstition. Not only did modernists believe in the inerrancy of science, they also had a devout faith in progress. The modern, almost by definition, was superior to the past. The future would be even better. Modernists genuinely believed that science woul d answer all questions and that the application of scientific principles would solve all social problems. Through rational planning, applied technology, and social manipulation, experts could engineer the perfect society. At the time, west was Western Europe. It included all developed countries like France, Spain, England, Germany and Italy. West was a term used to describe advanced civilizations, highly developed by the means of their economy and power. Today term west when used in Europe in those very same countries describes only one thing America! Webster dictionary describes west as, the Western hemisphere, or the New World so called, it having been discovered by sailing westward from Europe; the Occident. When North America was being settled by Europeans, all of the culture and knowledge was transported over the Atlantic Ocean. The French Revolution and American Revolution set the pattern for Western politics in the centuries to come. Both of them erupted as the result over pre-revolutionary financial disputes about the principles of the 18th century monarchy. Before the revolutions kings had absolute power over the kingdom and colonies that belonged to the monarchy. After the revolutions in America and France, The American Declaration of Independence declared (and it still does) that all the people enjoyed the inalienable rights to life, liberty, and the pursuit of happiness. The French Declaration of the Rights of Man and Citizen declared, all men were born and remain free and equal in rights. Since then, the West has been changing every day. In the beginning it started with slavery and cotton plants. Tobacco plants were source of money at the time as well. When the Industrial Revolution changed the economy, many farmers lost their jobs. All of the people were moving into the big cities and leaving their lands behind. Machines changed the whole world. As the word implies the Industrial Revolution is best known for ushering in new forms of manufacturing and production, especially that of heavy industry. It launched an era of factories, concentrated labor, and new machinery, too expensive for the home and requiring large power sources. Many new inventions came out such as steamboat, trains and network of the railroads, and cotton gin. Today we have terms such as space shuttle, computer, Internet, cars, airplanesthe words that is our world shaped by. I would feel free to say that today West influences the rest of the world, one way or the other. Most of it goes through the highly developed economy, international business in which the west is the dominant one, and sometimes even though army force. Strong alliances, such as NATO (which is consisted of mostly western powerful countries) divide this world into the two obvious parts the developed countries and third world countries. It is not a secret that the US is the number one power when it comes to economy, business, technology and army. Those are the four most important factors that keep America dominant nation in the west and in the rest of world. With these areas being highly developed, it is very easy to establish a political dominance as well. Nobody knows how long will this world order remain the same, but the truth is the west is getting richer